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Wine Marketing: Home

A guide to print and online sources of information for wine marketing.

Useful Subject Terms

Use these subject headings to find materials at the Library:


Brand name products

Consumer behavior

Drinking of alcoholic beverages


Grape industry


Retail trade


Wine - Marketing

Wine and wine making

Wine industry

Wine - Social aspects

Wine tasting

Wine tourism




This guide provides links to some our key resources for wine marketing. Please explore the tabs at the tops of this guide and don't hesitate to contact me if you have any questions.

New resource!

Produced by the publishers of Wine business monthly and Wines & vines.

Wine business insider analyzes the week's top stories, mergers and acquisitions. 

Wine business monthly and Wine business insider are the dominant trade publications for the North American wine business.

Access Wine business insider here

Suggest a link

Know of a great resource that isn't listed in this guide? Send us your suggestions!

Research Librarian

Qing Liang
Level 2, Barr Smith library
Ph. 8313-3863

I am Research Librarian for the following subjects:
Business; ECIC; Marketing; Management; Accounting & Finance; Global Food & Agriculture Business; Asian Studies